HowTo articles written by PR students and Media contributors offer a very informative and step by step guide on how to succeed within the Public Relations industry. Feel free to post any queries or issues relating to PR and we here at studypr.co.uk will make sure your voice will be heard!
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In this day and age it is increasingly harder to grab a journalists attention. Whether it is sending a press release through email or simply directing them through twitter to an important piece of information, with all the spam going around and the hundreds of daily press releases, “grabbing” someones attention is a ‘mission’ in itself. If you are one of those people who knows people in the right place, then you are good to go spread your message as wide and as far as possible, but if you are not, then follow...read more
Companies, agencies and organisations use press releases to communicate with the media and send their messages to their intended audience. Journalists receive dozens of press releases every day, so it is important to make it short, straight to the point and interesting to grab journalists’ attention. 1. You can use your organisation’s headed paper so that the journalists will immediately know whom it is from 2. At the top write a date and possibly a serial number to assist filing 3. Think of a good, punchy headline, but...read more
It is not a secret that potential employers expect from students interesting resumes after graduation. So make sure that by the time you graduate, you are proud of your CV, and you are not embarrassed by the lack of experiences. There is no perfect recipe for the ideal public relations graduate’s CV; however, there are few tricks which may help you to accomplish an excellent CV. Plan, plan, and once again, plan ahead. Take some time and think what kind of experiences may teach you new skills and, at the same time, look impressive on...read more
The ‘Rule of Three’ is arguably one of the most important techniques when it comes to speech-writing and press release writing in public relations. Whether you have to present for one of your PR classes or have to write a press release, CCR comes to mind. To further demonstrate this, this article will follow the CCR guidelines. 1. CCR. It is typically called “The Rule of Three” but we here at studyPR have decided to go deeper into what the rule of three pertains to and explore more about the psychological...read more
1. Choosing your topic Very often students are given several essay topics to choose from. It is best that you choose the topic that you are at least a little bit familiar with and you are interested in – researching and writing about subjects that seem to be easy. But you completely do not like them, they will be boring, unfulfilling and in the end more difficult. Try to choose something you like even if you don’t know that much about it yet, you can learn something useful from that assignment. 2. Do your research Your...read more